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The thirty years between 1940's and the 1960's saw a enormous evolution in the number of products existing under the Hyster brand name. In 1946, Hyster opened a plant in Danville, Illinois that was exclusively devoted to mass manufacturing trucks. This allowed Hyster to drive its costs down and, at the same time, offer a better quality product at industry competitive prices. In 1952, Hyster began its first foray in to the international production market through opening its first plant in the Netherlands. The Netherlands plant was originally designed to produce two products: Hyster 40" and the Karry Kranes.
Hyster continued to aggressively expand its manufacturing operations throughout the 1950's and 60's. They began building container handlers in the US in 1959 to satisfy the ever growing demand for transportation goods. In 1966, Hyster developed a technique for allowing a lift truck to go both forward and backwards using the same pedal. This pedal was known as the Monotrol pedal, which revolutionized the industry. Later on in the decade Hyster opened a R and D centre in Oregon that was concentrated on improving the design and performance of lift trucks. The centre is still one of the world's greatest testing facilities in the materials handling industry.
As demand for materials handling equipment continued to expand rapidly throughout the 60's, Hyster considered it necessary to reorient its concentration towards these new mass markets. Hence, in 1970, the XL design philosophy was born. The XL design philosophy allowed Hyster to supply better quality at a more inexpensive cost. A further expansion in manufacturing capabilities was necessitated by the demand in Europe for Internal Combustion Engine Vehicles. To plug this gap, a plant in Craigavon, Ireland was opened in 1980. Through the 80's Hyster continued to concentrate on developing industry leading forklifts. The Hyster company name was recognized throughout the world for its commitment towards excellence. This attention to excellence produced many suitors for the business. In 1989, a large multinational corporation based in Ohio called NACCO Industries bought Hyster and began an aggressive growth strategy. NACCO rapidly changed the XL philosophy with a more driver oriented lift truck that concentrated on operator comfort, which is recognized as the XM generation of forklifts.
The shift in supply change management to a much more just-in-time focused structure has meant that Hyster has had to frequently make investments in new technology. Acquisitions and investments were made in the United States, Italy, Netherlands, and various other places throughout the world. All of these investments have made Hyster a world leader in the forklift market. In 2009, Hyster celebrated its eightieth anniversary as an industry leader of materials handling equipment, which comprises over 300 assorted versions of forklift trucks.
